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Resilience article written by Bold Journey Magazine

by Lisi Winter 04 Feb 2024 0 Comments

Magazine bold journey

 

https://boldjourney.com/meet-lisiane-birks-hay/


Lisiane, thanks so much for taking the time to share your insights and lessons with us today. We’re particularly interested in hearing about how you became such a resilient person. Where do you get your resilience from?


Despite the hardships I faced growing up, I always had a fire within me to create a better life for myself. Witnessing my family’s struggles and sacrifices fueled my determination to break free from the cycle of poverty. At the tender age of seven, I began making Barbie clothes to sell at school, using my creativity as a means to earn money.

As I entered my early twenties, I had achieved what I believed to be my dream life. I had purchased my own house and car, and I thought I had everything I needed. Little did I know, life had other plans for me. In a devastating turn of events, my home was engulfed in a massive fire, leaving me with almost nothing. It was a harsh reminder that material possessions can be taken away in an instant.

Although I lost my physical belongings, I still had the most precious gift of all – my life. However, the trauma of the fire took a toll on my health, leaving me sick and vulnerable. Yet, I was not alone in my journey to rebuild. With the unwavering support of my parents and friends, I found the strength to recover and start anew.

This experience taught me the true meaning of resilience. It showed me that no matter how much we may lose, as long as we have the will to keep going, we can overcome any obstacle. I am grateful every single day for the beautiful life I have been given, and I cherish the lessons I have learned along the way.

Now, I use my story as a source of inspiration for others. I share my journey of resilience, reminding people that setbacks are not the end, but rather an opportunity for growth. Life may throw unexpected challenges our way, but it is our response to those challenges that defines us.

I am a living testament to the power of resilience and the strength that lies within each of us. My past may have shaped me, but it does not define me. I am a survivor, a fighter, and I will continue to embrace every moment of this beautiful life, knowing that I am capable of overcoming anything that comes my way.

Appreciate the insights and wisdom. Before we dig deeper and ask you about the skills that matter and more, maybe you can tell our readers about the inspirations for your business?


Imagine being a woman always on the go – an executive, an entrepreneur, a mother – constantly seeking clothes that balance practicality with femininity. We all want to feel sensual and confident in our attire, and that’s when I came up with the idea to create Bombom do Brasil, an activewear startup that offers a range of stylish and sensual leggings like no other.

These leggings are not your average workout gear; they are designed to accentuate your body with a structured and unique design. Made with high-quality fabrics and crafted with precision, Bombom do Brasil leggings are a game-changer. They are versatile enough to be worn throughout the day, whether you’re hitting the gym, running errands, or meeting friends for a casual outing.

What sets Bombom do Brasil leggings apart is the attention to detail. The fabrics used are of the highest quality, providing UV50+ sun protection and a comfortable feel. The folding waistbands, body shaping, and side pockets add both style and convenience. Each pair is meticulously crafted in my family’s workshop by my amazing mother in Porto Alegre, Brazil, ensuring the utmost care and quality.

As a woman who moved to California with my husband and son in 2012, I realized there was a lack of leggings that emphasized feminine sensuality in the North American market. Determined to fill this gap, I created Bombom do Brasil and brought our unique designs to the United States.

For me, clothing is more than just a fashion statement; it’s a way to empower women and boost their self-esteem. I want my customers to feel confident, exuberant, and bold when they wear Bombom do Brasil leggings. That’s why each design is limited, ensuring exclusivity and making you feel special.

But Bombom do Brasil is not just about style; it also prioritises sustainability and environmental responsibility. Our fabric factory in Brazil uses natural gas in the production process and reuses 100% of the water in our treatment plant. We even have an international Oeko-Tex certification, guaranteeing the highest standards of sustainability and safety.

The durability and versatility of Bombom do Brasil leggings mean you don’t have to constantly buy new pairs, reducing waste and promoting conscious consumption. This became even more important during the coronavirus pandemic, as people started reevaluating their consumption habits.

Celebrities have also fallen in love with Bombom do Brasil leggings. From talk show hostess Luciana Gimenez to singer Lucy Alves, our leggings have become a symbol of style, sensuality, and empowerment. It’s incredible to see influential women embracing our brand.

So, if you’re like me – a woman who values practicality without compromising on style – Bombom do Brasil leggings are the perfect choice for you. Step into a world where fashion meets functionality, where sensuality meets sustainability. Embrace your body, embrace your style, and embrace the confidence that comes with wearing Bombom do Brasil leggings. Trust me, you won’t be disappointed.

Looking back, what do you think were the three qualities, skills, or areas of knowledge that were most impactful in your journey? What advice do you have for folks who are early in their journey in terms of how they can best develop or improve on these?


The 3 most important skills that I have acquired are:

1. Graphic design:
This skill is valuable in creating visually appealing content and can be useful in various fields such as marketing, social media, and content creation.

2. Financial management:
This skill is crucial for managing your finances effectively, tracking expenses, budgeting, and making informed financial decisions.

3. Image consulting:
Become an image consultant, which involves helping customers dress themselves to achieve their goals. This skill involves understanding fashion, personal style, and how to enhance one’s appearance to create a positive impression.

These skills are diverse and can be beneficial in different aspects of your personal and professional life. They demonstrate your ability to be self-sufficient, creative, and provide value to others.

My advice for folks who are early in their journey and want to develop or improve on these skills or areas of knowledge would be:

1. Take advantage of online resources and tutorials: There are plenty of free or affordable resources available online that can help you learn and improve your skills. Look for tutorials, courses, or forums where you can learn from experts or connect with others who are also learning.

2. Practice and experiment: The best way to improve any skill is through practice. Don’t be afraid to experiment and try new things. The more you practice, the better you will become. Take the time to explore different techniques, tools, and styles to find what works best for you.

3. Seek guidance and feedback: Don’t hesitate to ask for help or seek guidance from others who have more experience in the field. Join communities or groups where you can connect with like-minded individuals and learn from their experiences. Additionally, seek feedback on your work to identify areas for improvement and continue to grow.

Overall, the key is to be proactive and dedicated in your learning journey. Embrace opportunities to learn, practice, and seek guidance, and you will see significant improvement in your skills and knowledge.

How can folks who want to work with you connect?


If you are interested in collaborating with us as a brand ambassador, we are looking for individuals who are passionate about our products and enjoy creating authentic content for social media platforms. We value individuals who can effectively communicate their experiences and emotions when wearing our products.

Additionally, we are seeking students who have a strong understanding of digital sales strategies to collaborate on a new project. If you have knowledge and expertise in this area, we would love to connect with you.

If you are reading this and are interested in collaborating with us as a brand ambassador or digital sales strategist, please feel free to reach out to us through our website :

https://bombomdobrasil.goaffpro.com/ or social media channels:
Instagram.com/bombomleggings

https://www.facebook.com/Bombomleggings?mibextid=LQQJ4d

https://youtube.com/@bombomleggings

 

TikTok @bombomdobrasilleggings

Alluring handmade and sustainable

Brazilian activewear

 

We look forward to hearing from you and exploring potential collaboration opportunities.

Contact Info:


Image Credits

 

Photographer: Alex Matt

 

 

 

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